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Published fortnightly, it’s a collection of our best thinking
in organisational identity, purpose and culture.
How can you transform your story into one that people cherish, and can't wait to share?
How do you strike a balance between remaining familiar, yet different?
Are you focused on what your candidates have done, or on who they are?
We have metrics for performance, but very few for behaviour. Is it time for a new measurement?
Why do successful companies place HR at the heart of their operations?
With all the talk of company culture, is it really the miracle cure that it's hailed out to be?
Humans have an inherent desire to belong. What opportunity does this present your organisation?
We're living in a more transparent world than ever. What does this mean for your culture and identity?
You must evolve to stay relevant. But how do you ensure you don't lose sight of who you are in the process?
At a time when people are more sceptical of advertising, is there a smarter way to get noticed?
A proposed merger or acquisition may seem like a match made in heaven. But is it?
Cutting prices can often provide a much-needed sales boost, but is it sustainable long-term?
With employee engagement so low, is it time to rethink who gets to become the boss?